Examples of new brand design unveiled in 2016

Carers Australia is proud to unveil its refreshed logo and more contemporary visual identity.

Over the years, Carers Australia has evolved in response to community need and national growth. To properly reflect this, a decision was made to update the logo and brand.

We were keen to retain the original Carers Australia symbol as it was visually identified with the organisation after so many years. However, we felt it was time to present a more contemporary and professional image so we updated the typography and colour palette.

Using subtle changes, the Carers Australia brand has been transformed into what you now see. It has transferred easily to the state/territory Carers Associations, to provide renewed brand impact, and a consolidated and consistent image.